The September-December Rush

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At least in the US and Canada, there’s a certain energy in September. Back to school, the changing of the seasons, and a large number of holidays, both religious and secular, take place over the next 120 days. This is the biggest retail season, the biggest political season, and in tech, a huge number of announcements come out.

There will be Black Friday and Cyber Monday, the HK Electronics Fair and Global Sources, we just passed IFA, there’s prep for CES. This week, we’ll have announcements from Apple. Next month, we’ll see a Google event. In November, it’s AWS ReInvent.

Many voice first devices are going to be hitting store shelves. Some of them will be pushing the envelope for UX. Many will be the same. Of all the times of year, this is one of the most exciting.

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