As the dilution of sales continues, we’re now into Cyber Week. Black Friday, Cyber Monday, Giving Tuesday, and now Cyber Week. However, we have seen some interesting things. Homes and Echos have been slashed to their lowest point, connected cameras are now much lower in price than they’ve ever been, and many IoT devices are on sale.
If we project out to the sales of the next 2–3 years, perhaps we’ll see many more perks being offered with the purchase of these devices. Yes, there might always be a nominal fee for the hardware, but it might include more, e.g. free backups for life, music service, or cloud recording for a certain period of time.
What we’ll also likely see is more of a combination of multiple devices into packages on sale. We’re seeing that with Tile and the Echo Dot, Google Home with the Philips Hue, and the Nest Doorbell with the Google Home Mini.